Rabobank is one of the largest banks in the Netherlands. They wanted to encourage SME customers to make the switch from cash to card. To do so, they needed to make the payment process easier than ever. We help Rabobank merchants to accept card payments anytime and anywhere. We teamed up with Rabobank in 2016 and have already established 2 propositions within this partnership.
Pinpointing the solution
Any solution had to be both cost-effective and scalable, while keeping the Rabobank brand centre of attention.
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Working together, we came up with two propositions. The first was the Rabo SmartPin. Simple, intuitive and fully branded, it lets merchants accept card payments through a secure app.
The Rabo SmartPin proposition includes a SmartPin device and the Rabo SmartPin app.
Built on our Software Development kit, the app can be downloaded for free on both iOS and Android – and offers all the usual cash register functionality.
Transactions are processed through our Payment Gateway – and we continue to deliver hardware logistics and help desk services. So far, we have successfully rolled out more than 30,000 solutions to merchants in the target audience – including home delivery, markets, small shop owners, restaurants and bars. The solution meets the needs of SME’s and is well appreciated by merchants receiving a Customer Effort Score (CES) of 85 and an app store rating of 4 stars.
Thinking outside the box
Rabo PinBox is the second proposition. It works on three POS devices from Ingenico and Castles (mobile and countertop terminals).
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All devices are fast, easy to configure and come with a colour touchscreen. ECR integration is also available for a more convenient customer journey. An ideal solution for both retail and leisure merchants, there are currently 10,000 devices in the field.
Through both propositions, Aevi and Rabobank have revolutionised the Dutch payments market for the bank’s merchants. Together we are already serving more than 60,000 merchants. We are currently expanding the partnership – and exploring other ways to digitise in-person payments even more.
